About Our Research

A Real Market Survey conducts short, focused surveys of business owners, managers, customers, and other market participants. Our goal is straightforward: collect structured, honest feedback about what people are actually experiencing, and use it to identify real patterns, problems, and opportunities in specific markets.

Each study is built around a single, well-defined market question. Respondents move through a short set of questions that adapt based on their previous answers, so people only see the questions relevant to their situation. We keep studies focused and respect respondents' time.

Individual responses are never published. Where results are shared publicly, they are shared in aggregate, and personally identifying information is not included.

A Real Market Survey is a research initiative of One Percent Better Press. One Percent Better Press does not appear in the survey experience and has no role in how individual respondents answer; the relationship exists so that research findings can, where relevant, inform broader written work.

A Real Market Survey is not a university, a nonprofit, or a government body, and does not claim any such affiliation.